Toilet Bowl Cleaner

USER PROFILE
Mainly housewives from suburbs and urban area and very rarely in the rural areas. Users are conscious of hygiene, cleanliness and are very brand loyal. They mainly expects the product to kill germs, to remove stains and works as a deodorizer that not only leaves a fresh fragrance. Heavy users include any and every place that has a wash room.

GEOGRAPHICAL DISTRIBUTION
Mainly in urban and suburban areas.